DRIVE Blog

Online Marketing Rockstars - The Rush
Lots of input in a short time at OMR – Review Day 2

Online Marketing Rockstars – Lost & Found
Die OMR startet wieder durch - Review Tag 1

A spectre is haunting Europe: GA4 and its alternatives
Google has announced that it will permanently discontinue Universal Analytics on July 1, 2023. Users will then have to switch to the new Google…

Winner: Gold German Stevie Award 2022
DRIVE receives the Golden German Stevie Award for the website of the BKK-Landesverband Süd (South German Regional Association of Company Health…

The Mouratoglou account
The tennis and social media master: analysis, creation, production

Sources of wisdom and joy
Wissen macht Spaß. Literatur zur digitalen Kommunikation von Marken.

The great comic artist George Perez said goodbye
He's going to die. His followers are giving him love. On social media.

Why speed is so important
How DIGITAL differs from TRADITIONAL brand communication.

On the impossibility of communication
How one can still communicate in these times.

No war, please
Wenn Worte wegbleiben. Vom Versagen der Kommunikation und was an Aufgaben bleiben kann.

Spider-Man & Me: How We Became Best Friends
Study on the digital communication of the SPIDER-MAN: NO WAY HOME brand – how and why it is successful.

The eternal topic: security!
We constantly remind our clients about security. But why do we do this, and why is it so important that you act quickly?

Tips for your career page: More direct applications via Google
Updated content guidelines and new “DirectApply” markup property on Google

Best Digital Communication Entrepreneur 2022: Stephan Probst
Stephan has been awarded at the German CEO Excellence Awards 2022.

TTDSG: Is Google Analytics now prohibited?
Shortly before Christmas, a data protection conference of independent supervisory authorities updated its guidance—does this mean that the use of…

Internship at DRIVE – The Media Agency
By Anja Farber: My working day, my tasks, how I was integrated, and how I enjoyed it.

Cookie banners in 2022 – what you need to know
The past year brought us many new regulations and laws regarding cookies, tracking, and data protection. We have summarized the most important changes…

Cookie banner change you
Just in time for the holiday season, a new law will come into effect on December 1, 2021, which (once again) will turn everything that was previously…

Cookiebot under attack!
The Administrative Court of Wiesbaden has granted an urgent application prohibiting RheinMain University of Applied Sciences from using the…

Winner: German Design Award 2022
DRIVE is awarded for Excellent Communications Design Web

Hey, ALEXA! The Art of Voice Assistants
“J.A.R.V.I.S.” from Iron Man or “Cortana” from Halo – voice assistants are great! And they offer lots of communication options!

German Business Award 2021 for DRIVE
"Best Integrated Digital Communication Solutions Developer - Europe"

The future of retail
... is not stationary, but everywhere. So long, brick-and-mortar stores? Not necessarily.

Red Dot Award 2021: Web Design
Excellent: the website and online portals for the Emmendingen Billing Center...

FINALLY! Release TYPO3 v11 LTS
What can the new TYPO3 version do? An initial overview...

Cookieless! The future? Definitely!
The big topic of “cookies” is still on everyone's lips. Why?

Accessibility in web design
Methods, checklists, tools, and practical experience at DRIVE for accessible web design, conception, and development

With the right motivation, anything is possible!
That's why MOTIVATION is so important to us

The most beautiful animal at Hanover Zoo goes with DRIVE
DRIVE has become the sponsor of the most beautiful peacock at Hanover Zoo.

BLOG BATTLE - How do I make my blog attractive and strong?
There is a condition called “BLOG FEAR”! How can I overcome it? 11 tips.

UNVERÖFFENTLICHT - The comic scene reveals all!
From Wilhelm Busch to Flix. With Stephan Probst. Opening reception October 2, 2021, 7 p.m.

On the change in communication
... Mark Pohlmann, Jan Warp, and Stephan Probst discuss this topic at the #D2M SUMMIT.

The Cookiebot banner is quite user-friendly!
Cookiebot launches a new design for its cookie banner

How communication is changing – is a major transformation on the horizon?
Fireplace conversation on #d2mtalk on July 27 at 9:20 p.m. Stephan Probst with Björn Negelmann and guests Mark Pohlmann and Jan Warp.

DRIVE is an authorized consulting company for the go-digital! funding program.
Apply for funding from the DRIVE! program.

Back to the Future (Classroom Edition)
A new era in the classroom