DRIVE Blog

Winner German Brand Award
Drive is the winner for the new Elementis website

MIKROTRENDS 2024 - THREE WAYS TO ACHIEVE PERFECTION IN YOUR NEXT DESIGN PROJECT
World Graphic Design Day is a great opportunity to talk about current trends and developments in web design. But are there still such things as…
How can I rock my city?
Up or down – quo vadis, Hanover? Good location marketing and the basics for achieving it!

How to use Easter eggs on your website to engage your target audience!
Easter eggs help your website stick in people's minds!

Accessible posting on social media
Accessibility on social media is an important aspect of ensuring that all people, regardless of their abilities, can participate in the content.

DRIVE has won the iF DESIGN AWARD 2024!
We've won this year's iF DESIGN AWARD, making us one of the recipients of this globally renowned design label.

Allons, enfants!
DRIVE at the German-French Business Club on the Côte d'Azur.

Marketing Award 2023 - Winner
DRIVE was the winner of the German Marketing Award 2023!

Why overlay tools don't help accessible websites!
Accessibility is not just a website tool, it's much more than that!

Unleashing the power of TYPO3 v13.0
An insight into the first sprint release

#Neveragainisnow – Stand up and take a stand
As people, as an agency, and as communicators

IT goes to school – inspiring young people to take an interest in IT
The organization “IT macht Schule” has set itself this great and important goal.

Awarded Again! Drive Receives the GERMAN DESIGN AWARD 2024!
We were recognized once again as a Special Mention in the category of Excellent Communications Design Web for the relaunch of the Emmendingen Data…

XING - Still relevant for B2B?
What role does XING still play for companies?

AWS European Sovereign Cloud launches as a new independent cloud for Europe
With the AWS European Sovereign Cloud, Amazon is launching a purely European cloud offering in the EU—a launch date has yet to be announced.

NEOS – What is it and why is it better than WordPress?
NEOS introduces itself: how the comprehensive use of the CMS NEOS is a powerful alternative to WordPress

State of Social Media 2023 – Current Trends and Recommendations
Social media in 2023 – is it still a thing? Which platforms should you be active on? Who will be particularly important this year? Which platform is…

Social Selling and Corporate Influencer on Linkedin
LinkedIn is just full of self-promoters – at least that's how it seems when you're fairly new to the platform and seeing social selling and corporate…

IT wants a future!
But is it doing enough to achieve this? Is there still room for improvement? We take a look, focusing on the north in general and the Hanover region…

DMEXCO ´23: What will remain and what will become important?
An industry in search of itself.

Using LinkedIn company pages correctly
Presenting your company in an appealing way on LinkedIn... is that even possible? Yes—and companies looking to recruit new employees should definitely…

Accessibility on websites
Digital accessibility greatly expands the user base of your website or other digital offerings. Learn about requirements, the outlook, and who needs…

Sustainable websites
Digital—that's virtual, so it's immaterial, right? That's what most people think. Wrong. Websites and apps consume electricity. And lots of resources…

Google is releasing another major core update in August 2023
Following the core update in March 2023, Google announced another major core update in August that will significantly affect search results.

Sports marketing at DRIVE: much more than just ads and tickets
The strengths of DRIVE? They are well known. Design & creation, software & development, strategy, concept & text. Big challenges, strong themes,…

“Creative: The Art of Being” - Rick Rubin's book of magic
Recommended reading for creative minds, creators, and those involved in creative processes.

Film-worthy communication: videos that rock your website!
Whether on websites or social media, moving images and videos have been on the rise for years! This is not only due to changing viewing habits among…

LinkedIn: Reach new target groups with LinkedIn Ads
LinkedIn Ads represent untapped potential for many companies, which should definitely be examined more closely.

Julia Wutschke's new comic: “Why is your arm so crooked?”
Discover Julia's wonderful comic about living with brachial plexus palsy.

PIM and the multiverse of product data
If all your product data is stored in different sources within your company...

Dark mode – Does my website need it, and is it accessible?
Never before have we spent so much time in front of screens as we do now. This quickly raises the question: Are there ways to make this experience…

1,000 tips on how to achieve more growth with AI
The smoke is clearing. A new study shows that many experts now view AI positively. Why is this the case, what are the possible applications, and are…

LinkedIn: Reach your target audience with organic content
Organic posts are the most important thing for building a good LinkedIn profile and a loyal following! But what should I write about?

The German Brand Award goes to DRIVE!
Winner in the category - Excellent Brands - Culture & Concerts with the Creative Europe Desk KULTUR.

Important changes to Cookiebot
On July 1, 2023, changes will be made to the free Cookiebot package for new and existing customers.

Monika Probst at the City of Hanover Award Ceremony for Outstanding Female Entrepreneurs
The city of Hanover invites its outstanding female entrepreneurs and award winners.