SweetFamily is the top brand of 2021

Top brand of the year: SweetFamily

The top brands of 2021 have been announced, and SweetFamily is the winner in the sugar category!

The SweetFamily brand from Nordzucker AG in Braunschweig is "one of the 100 brands that best meet the strict criteria for top brands in their respective product groups through sustainable brand management. The analysis of around 5,000 product brands is based on the representative consumer panel “GfK ConsumerScan,” which tracks the purchases of 30,000 households in Germany," writes Lebensmittel Zeitung, a trade publication published by Deutscher Fachverlag.

The official announcement of the winners will appear in a special supplement in Lebensmittel Zeitung No. 26. The publication date is July 2, 2021.

Drive congratulates Nordzucker AG!

We are delighted to have rebuilt the SweetFamily brand for and with our client since 2018. We really enjoy the ongoing work and continuous development involved in this project.

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