KKH

On behalf of the Kaufmännische Krankenkasse (KKH), one of Germany’s leading nationwide statutory health insurance providers, DRIVE served as the digital lead partner for design and frontend architecture to execute a fundamental realignment of the entire digital ecosystem. The mandate covered the strategic consulting, UX conception, and implementation of the new corporate website, the mobile app, and the internal corporate intranet.

The primary technical and creative highlight centered around rigorous multi-platform consistency. Following intensive strategy workshops, DRIVE developed a unified digital design system and programmed the complete frontend of the corporate website. This frontend was seamlessly integrated into the complex, highly secure enterprise backend framework of the Adobe Experience Manager (AEM). To guarantee flawless digital inclusion in the strictly regulated healthcare sector, all platforms were engineered to match accessibility requirements (compliant with WCAG standards). Customized web and app styleguides, smart navigational menus, and a bespoke KKH event management tool engineered by DRIVE complete the new infrastructure.

The Result

A significantly optimized customer journey and a perfectly consistent, high-performance footprint that sustainably secures KKH’s market leadership in the digital healthcare environment.

Link to the website: www.kkh.de

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