How can you prevent your new company, project, or product from failing right at the start? Everything always looks great at the beginning. But a lot can happen and go wrong when you launch a new project. Things that you have little or no control over. And you will realize that you could have planned many things better. There are many mistakes, mishaps, and pitfalls that you could have avoided. If only you had thought of them and known about them. Unfortunately, the reality is that only one in ten start-ups is truly successful! Nine of them go bankrupt within the first three years of being founded. (Manager Magazin, 2019). How can you make sure your project is the one in ten that succeeds?
Communication for start-ups: what you should pay attention to
For every project manager or doer: Here are a few tips to help you avoid messing up your awesome project right from the start: don't make a start-down, make a real start-up. How should your marketing and communication be designed to successfully promote your start-up company, your project, and your products?
